Perancangan UI/UX Website Penjualan Toko Makmur Lestari Menggunakan Metode User Centered Design
DOI:
https://doi.org/10.63643/jodens.v5i1.298Keywords:
UI/UX, Website , User Centered DesignAbstract
In the digital age, online presence is inevitable. Accessibility and practicality have become lifestyle choices for modern society, which seeks ease in its activities. Therefore, businesses should be discerning in this opportunity by increasing their online visibility to meet user needs. A business website showcasing the products and services offered will be very helpful in providing convenience for users who don't want to spend time traveling to meet their needs. However, a user interface/user experience (UI/UX) that meets certain criteria is necessary to attract users to the business website.
The UCD (user-centered design) method provides a series of steps that must be implemented to design a UI/UX that meets user needs in finding the information they desire. This research will discuss how this method was applied to developing the UI/UX for Toko Makmur Lestari, a building materials business. With the help of Figma design software, this research successfully produced an initial design that has been piloted with the business owner. The black box test of 12 website design functionalities has been in accordance with the initial requirements, while the SES (system usability scale) test also obtained a final score of 77, which means that the design has entered the good category in terms of effectiveness, efficiency and user satisfaction.
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Copyright (c) 2025 Rika Jelita, Suryo Widiantoro
This work is licensed under a Creative Commons Attribution 4.0 International License.
